Felicia Follum Art has moved

New Website and Blog

Hey all!!!! My Blog and Website have moved to feliciafollum.com  Be sure to head on over!!!  

Thursday, December 16, 2010

DIY Upcyceled Book #2

Here is the second book that I created.  There are still a few kinks that I will work out.  The inside pages crinkled a bit.  I am planning on using nicer paper.  The cover is cloth.  I bought it for a Christmas present but I think that I might try some old t-shirts, jeans or miscellaneous paper. The binding is made out of cardboard from a box that we used the last time we moved.

Front cover

Center Pages

Back Cover

I will post a tutorial on my other blog (sckrlgn).  I will try to have it up by January.

Saturday, December 11, 2010

Illuminate Your Mind

 This CD Packaging is based on secrets.  I decided to focus on large scale secrets and conspiracies.  Some of the largest secrets revolve around the Illuminati's plan of world domination.  The purpose of this CD is to expose people to the ways that this secret group and others are taking over main stream culture through brainwashing.  One of the most common ways that this brainwashing takes place is through media, specifically the music we listen to.

The CD consists of music that incorporates the technique of backmasking.  Some were on purpose and some were not.  The song titles are the words that are being said in the back masking areas.  To discover the real song and artist you must use the decoder to decipher the secret code.  The CD also has a secret track that plays backmasked portions of the songs.  The links below will take you to some of the backmasked portions.

Jay - Z  - This one is pretty messed up.  It was clearly done on purpose.
The Beatles - A large variety of backmasked messages.  Many are humorous.
Stairway to Heaven -

Here is a secret compartment.  Several people in my class didn't find it as this package was being passed around the room.  I explain more about this in my website.

Wednesday, December 8, 2010

Christmas Ornaments

These are a couple Christmas tree decorations I made.  I have been selling jewelery and have been on a paper bead making kick.  I decided to use these paper beads to create something other than jewelry and this is my first creation.  I created about six of them as I learned how.  I will be posting a tutorial on my sckrlgn blog.  I think I will try to get it up in mid December.  For now...enjoy.

Alchemy and the Elixer of Life

The concept for our brewery was based on alchemy and the four alchemist elements (earth, air, fire and water).  The main goal of alchemy was to create both gold and the elixir of life. The goal of alchemy was to produce gold. At Aurum Brewery we combine hops, grain, yeast and water to create the best elixir possible.

The logo is based off of the symbol for life and the symbol for gold.  The horseshoe is the alchemist life symbol and a circle with the spike and the two curly shapes is based on a symbol for gold

To read more about the beer designs and the rest of our project, check out my website.

Sunday, December 5, 2010

Just Another Self-pormo idea...

I love this series of posters. Check them out!

Promotional Posters
I am not sure where these were posted but creating posters for myself and services could be beneficial.
I really liked the idea of placing business cards in books that are related to your field.
Maybe these posters could be placed in books as well...

Friday, December 3, 2010

My Top 5 Logo Inspiration Sites for Today

Find out who designed these famous logos and more

And a bonus site...

Who created this logo (Kroger)?

I'll give you a hint, he came to speak at UW this semester.

Monday, November 29, 2010

Business Card Inspiration

Here are some links to wonderfully gorgeous business cards...

Portrait Business Cards?

Sorry, the page that this one was supposed to be on was not available.  If anyone knows who designed it please let me know so I can give them credit.

The Coolest Business Cards

Sunday, November 28, 2010

Self-Promo Ideas

120 Self Promotion Ideas

Here are my top self promo ideas, for designers, from the list:

1. Place business cards in books relevant to your skill set
2. Ask your friends and family to spread the word about you and your business
3. Network and Social Events - also make friends with designers and freelancers
4. Holiday Promotions - Maybe I should have made Christmas cards...
    There is always next year, or I could create Valientine's day
5. Start a blog - link to others blogs/articles - SEO (use keywords in text ex. Felicia Follum Graphic Designer and Artist) - post helpful comments on other blogs
6. Forwarding Viral Emails
7. Wear your advertisement - T shirts, hats etc.
8. Just be amazing and work will come to you...

Friday, November 26, 2010

Self Promo

How do you market yourself and your work at the same time?  Coming up with a logo for a client is simple in comparison.  Brainstorm, research, brainstorm, develop a concept and design. 

Repeat a a step or two.  Edit.  Design. 

When it comes to myself it is extremely difficult to design something that says "Felicia Follum," "Felicia Follum's graphic design" and "Felicia Follum's artwork" all at the same time. 

It needs to say Felicia Follum to various people groups.  Not just art professors, not just potential clients, not just work acquaintances, not just friends and not just me.  It needs to be something that I want to represent me and my work.  Something that can be seen in place of my name, both now and in the near future.

This whole loge/identity design is a project that I have been working on for a bit.  I want and need to continue to develop my skills and portfolio as well as my personal identity (in the art world).  My hope is that these will all fall into place, or at least into a place where I can figure it all out.

Any suggestions?  Thoughts? How did you come up with your branding?

**Updated spacing July 5th 2012

Tuesday, November 23, 2010

My First Book - Using All Upcycled Materials

I have wanted to learn how to make art books for several years.  I finally decided that books could make excellent Christmas gifts and decided to look into creating them. 

I used these two tutorials (1 and 2) for the basic understanding but made up my own rules.

I wrapped watercolor paper with magazine pages for the cover and used engineering paper for the filler paper. I might still decoupage the cover or keep it for a reference in the future. I think that purchasing some fancy paper would be benefical especially if I want to use the books for gifts. Fancy paper would also be good for paper beads. I will show you about paper beads at some point.
Simplified Steps

  1. Gather materials (all materials can be found around the house)
    1. a. A thick material for a cover and something to wrap the cover with.
    2. b. Glue
    3. c. String, lace or hemp
    4. d. Filler paper
    5. e. Something to make holes
  2. Create folds or cuts in the thick material where you want to binding to fold Wrap the cover like a present
  3. Cover the seems with a photograph.
  4. Punch holes in paper and cover
  5. String together

Here are some photos of my first practice book.

Front Cover

Inside Left

Inside Right

Back Cover
My next step is to gather better materials and try one that is a bit more professional.

Some other book ideas to try
Star book
Concertina book

Sunday, November 21, 2010

The top 5 Design Portfolios for Today

Here are a couple design portfolios that I stumbled upon today.

1. Antonio Johnson
2. Micael Anderson
3. Blog by Liz Chan
4. Chuck Anderson
5. Clay Doss 


Why is Papyrus bad?

I have been looking at some logos lately that all use Papyrus and have been wondering why it is used so often and why it is so bad.  I have been taught that papyrus is evil.  The best reason is because a good designer should be able to create texture and doesn't need to use a typeface that is texture.  I know this explanation doesn't make the most sense.

I personally think that Papyrus is overused and the design surrounding it often posses the same earthy feel. 

I really liked what Ryan Stemkoski had to say about the font in Please Papyrus Don't Hurt 'Em. 

It could be a fun project to redesign some logos that all use Papyrus.  I think that my first redesign project will be my church's logo.  I do think that the design works for our church but I still think that it could be improved.  I also really like the concept behind the name Emmaus Road.  I would like to try to portray more of the story than the currently logo currently does.

Tuesday, November 16, 2010


Our school is starting a body image awareness group on our campus.  I am excited for this groups and am hoping we will focus on Anorexia as a topic at some point.

I am thinking about doing a series of posters or some other form of design work relating to eating disorders, specifically anorexia.  I have two videos that I have created for this theme as well.

It is really sad that our culture is becoming more and more overweight, but at the same time anorexia, bulimia and other eating disorders are becoming more and more common.  There are a ton of reasons that experts discuss.  Currently I would like to argue that ones diet is one of the easiest ways to gain control in some aspect of your life and as a culture we maybe feel like we are losing control.  I guess I don't know why we need this extra control in our lives but hey it seems to make some amount of sense to me.
The whole issue is fascinating but really sad.

Sunday, November 14, 2010

Check out my Photo Blog

I have had a photography blog for a few months now.  I will be reposting some of my previously posted photos converted to grayscale.  It is interesting to see how they change.
My Photography Blog

Some of my upcoming theme ideas include Word of The Day (photograph new vocab words) and self-portraits (do x number of self-portraits).  These are both possible 100 image projects.

Saturday, November 13, 2010

Social Justice Round 2

You know the "Grace is a Bit Queer" poster series?  Well, I am starting a new series and plan to put at least a couple in the Shepard Symposium show this year.

The overall topic for this series will be revolving around the Native American reservations.  They will be focusing on issues such as alcoholism, gang violence, suicide rates, and poverty.  I may focus on Pine Ridge and Rosebud in SD.

I started last week and have several in progress.  One draft is completed so far.  Woo hoo.

Friday, November 12, 2010

Grace is a bit Queer pt. 2

This semester for a class that I am in, I have been looking at the issues dealing with the relationship between Christians and the GBLTQ communities.  To see some of the ideas that I am exploring visit my sckrlgn blog

I am currently designing a website that displays my posters while informing people about the topic of grace.  The website is still in progress but check it out anyway.


Grace is a Bit Queer

Grace is a bit Queer
I am currently working on a series of posters that all revolve around the idea of grace and how it is miscommunicated by the church.  The posters address how this miscommunication is partially, if not all, to blame for the negative understanding of religion and Christianity in society.

I would like to create a show based on this work.  I have many posters started and a several finished.  I am using my own photography as well as some (well at least one) of my life drawings.  It is a fun project because I am passionate about grace.  I love working with “troubled youth” as well as homeless people.  I have several GBLTQ… friends whom (or who, I think whom, anyways) that I love dearly.  A life drawing of one of these friends will most likely be the main (or a major) piece.
I have been posting the work on my website as it gets into shows.

I think this is a body of work that will continue to grow for a long time.